Western Digital WD Purple 10TB surveillance hard drive with 7200RPM, SATA III, 256MB cache, designed for 24/7 AI NVR and DVR storage

Western Digital WD Purple 10TB surveillance hard drive with 7200RPM, SATA III, 256MB cache for 24/7 AI NVR and DVR storage

Western Digital WD Purple 10TB surveillance hard drive with 7200RPM, SATA III, 256MB cache, ideal for AI NVR and DVR storage.

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Western Digital WD Purple 10TB Surveillance Hard Drive – WD102PURZ | 7200RPM, SATA III, 256MB Cache, 24/7 AI NVR & DVR Storage - Designed for AI

Name: Western Digital WD Purple 10TB Surveillance Hard Drive – WD102PURZ | 7200RPM, SATA III, 256MB Cache, 24/7 AI NVR & DVR Storage - Designed for AI
Brand: Western Digital
SKU: WD102PURZ-LW
Price: 830.0 AUD
Availability: InStock

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Western DigitalSKU: WD102PURZ-LW

Price:

$830.00 AUD $1,211.00 AUD

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The Western Digital WD Purple 10TB HDD (WD102PURZ) is a high-performance 3.5-inch surveillance hard drive engineered for 24/7 CCTV recording, AI-enabled NVR systems and DVR security recorders. Featuring a 7200RPM spindle speed, SATA III 6Gb/s interface, 256MB cache, AllFrame AI technology and an enhanced workload rating of up to 360TB per year, this surveillance HDD provides reliable, high-capacity storage for demanding security applications.

Designed for continuous HD and 4K surveillance recording, the WD Purple WD102PURZ delivers consistent recording performance while helping minimise dropped video frames, recording interruptions and playback issues. Its specialised surveillance firmware optimises data handling for multi-camera CCTV systems and intelligent video analytics.

With support for up to 64 HD surveillance cameras and AI analytics workloads in compatible systems, this 10TB surveillance hard drive is an excellent storage solution for commercial CCTV networks, warehouses, retail stores, offices and residential security installations.

Main Features

10TB Surveillance Storage: Large storage capacity for HD and 4K CCTV recordings.
24/7 Continuous Operation: Engineered for uninterrupted security video recording.
AllFrame AI Technology: Helps minimise video frame loss and supports AI surveillance workloads.
Up to 360TB/Year Workload Rating: Designed for demanding surveillance applications.
7200RPM Spindle Speed: Supports efficient video recording and playback.
256MB Cache Memory: Helps optimise data handling and transfer performance.
SATA III 6Gb/s Interface: Compatible with supported DVR and NVR recording systems.
Up to 64 HD Camera Streams: Suitable for multi-camera surveillance installations.
IntelliSeek Technology: Helps reduce vibration, noise and power consumption.
3.5-Inch Form Factor: Fits compatible surveillance recorder HDD bays.
3-Year Limited Warranty: Backed by Western Digital's manufacturer warranty.

Technical Specifications

Specification	Details
Brand	Western Digital
Product Code / SKU	HDD-WD102PURZ
Model Number	WD102PURZ
Product Series	WD Purple
Product Type	Surveillance HDD
Storage Capacity	10TB
Form Factor	3.5-inch
Interface	SATA III – 6Gb/s
Spindle Speed	7200RPM
Cache Memory	256MB
Recording Technology	CMR
Firmware	AllFrame AI
Workload Rating	Up to 360TB/year
Camera Support	Up to 64 HD cameras
AI Analytics Support	Up to 32 streams, system-dependent
Operating Mode	24/7 Continuous Recording
MTBF	Up to 1.5 million hours
Data Transfer Rate	Up to 265MB/s
Operating Temperature	0°C to 65°C
Dimensions	147 × 101.6 × 26.1mm
Weight	Approximately 0.75kg
Warranty	3 Years Limited

What's Included in the Box?

- 1 × Western Digital WD Purple 10TB Surveillance Hard Drive (WD102PURZ)

Note: SATA cables, mounting screws, and installation services are not included.

Practical Applications and Use Scenarios

Commercial CCTV Surveillance

Ideal for retail stores, offices, shopping centres and commercial premises requiring reliable continuous video recording.

AI-Enabled NVR Systems

Suitable for AI surveillance systems performing intelligent video analytics, object detection and event monitoring using compatible hardware and software.

Warehouse and Industrial Security

Supports large-scale surveillance installations in warehouses, factories and distribution centres.

Residential Security Systems

Provides 10TB of surveillance storage for home CCTV installations with multiple HD or 4K cameras.

DVR and NVR Storage Expansion

An effective option for upgrading the recording capacity of compatible 3.5-inch SATA DVR and NVR systems.

Warranty Information

The Western Digital WD Purple WD102PURZ includes a 3-year limited manufacturer's warranty.

Warranty coverage is subject to Western Digital's applicable terms and conditions, product eligibility and regional warranty requirements.

Customers should retain their proof of purchase and drive serial number for warranty verification.

About Western Digital

Western Digital is a globally recognised manufacturer of digital storage technology, offering HDD and data storage solutions for personal, commercial, enterprise and surveillance applications.

The WD Purple series is specifically developed for 24/7 CCTV surveillance systems, providing storage performance optimised for continuous video recording, multiple camera streams and demanding security environments.

SKU / Product Identification

Field	Details
SKU	HDD-WD102PURZ
MPN	WD102PURZ
Brand	Western Digital
Series	WD Purple
Category	Surveillance HDD / CCTV Storage
Capacity	10TB

Excellence for the Australian and New Zealand Market

The Western Digital WD Purple 10TB HDD-WD102PURZ is suitable for Australian and New Zealand CCTV surveillance installations, including residential, commercial and industrial security systems.

Quality and Compliance: The WD102PURZ has published RCM certification and RoHS compliance information. Installers should confirm that the product meets the specific compliance requirements of their application.

Optimised for Australian and New Zealand Surveillance Systems: Designed for 24/7 CCTV recording in compatible DVR, NVR and AI-enabled surveillance systems commonly deployed throughout Australia and New Zealand.

Frequently Asked Questions (FAQs)

1. Is the Western Digital WD Purple 10TB WD102PURZ suitable for 24/7 CCTV recording?

Yes. The WD Purple WD102PURZ is specifically engineered for continuous 24/7 surveillance recording in compatible DVR and NVR security systems.

2. Can the WD Purple 10TB WD102PURZ be used with AI-enabled NVR systems?

Yes. The WD102PURZ features AllFrame AI technology, designed to support video storage workloads in AI-enabled NVR systems. AI functionality requires compatible recorder hardware and software.

3. What is the storage capacity of the Western Digital WD102PURZ surveillance HDD?

The WD102PURZ offers 10TB of storage capacity, suitable for extensive HD and 4K CCTV recordings. Actual footage retention depends on camera resolution, compression and recording settings.

4. How many CCTV cameras can the WD Purple WD102PURZ support?

The WD102PURZ is designed to support up to 64 single-stream HD cameras, depending on the surveillance recorder and system configuration.

5. What is the spindle speed and cache size of the WD Purple WD102PURZ?

The WD102PURZ features a 7200RPM spindle speed and 256MB cache memory, helping deliver efficient surveillance recording and playback.

6. Does the Western Digital WD102PURZ use a SATA III interface?

Yes. The WD102PURZ uses a SATA III 6Gb/s interface, making it suitable for compatible SATA-equipped DVR and NVR systems.

7. What is the annual workload rating of the WD Purple WD102PURZ 10TB HDD?

The WD102PURZ supports an enhanced workload rating of up to 360TB per year, according to its model-specific specifications.

8. Is the WD Purple WD102PURZ suitable for AI video analytics?

Yes. The WD102PURZ incorporates AllFrame AI firmware, making it suitable for storing video generated by compatible intelligent surveillance and AI analytics systems.

9. Can the Western Digital WD102PURZ be installed in an existing DVR or NVR?

Yes, provided the recorder supports 3.5-inch SATA hard drives and 10TB storage capacity. Always check the manufacturer's compatibility specifications before installation.

10. What warranty comes with the Western Digital WD Purple WD102PURZ?

The WD Purple WD102PURZ includes a 3-year limited manufacturer's warranty, subject to Western Digital's applicable warranty conditions.

11. Is the Western Digital WD102PURZ suitable for CCTV installations in Australia and New Zealand?

Yes. The WD102PURZ is suitable for compatible CCTV systems in Australia and New Zealand, including residential, commercial and industrial surveillance applications.

12. Why choose the WD Purple WD102PURZ instead of a standard desktop hard drive?

The WD Purple WD102PURZ is purpose-built for 24/7 surveillance workloads, featuring AllFrame AI technology, multi-camera recording optimisation and high-capacity CCTV storage, making it better suited to continuous security recording than a typical desktop HDD.

Surveillance hard drives are not eligible for return due to change of mind. Please ensure the selected capacity and specifications are suitable for your system before purchasing.

The hard drive model and cache size supplied may vary depending on distributor availability. Although the product description may display the most commonly supplied model and specifications, an equivalent surveillance-grade hard drive may be provided.

The minimum cache size supplied is 64 MB. If you require a particular hard drive model or cache size, please contact CCTV Tradie before placing your order to confirm availability.

This does not affect your rights under the Australian Consumer Law in the event of a confirmed product fault or major defect.

Important Notice: Due to the ongoing global hard drive shortage, prices are changing rapidly, and stock levels are expected to sell out quickly.
In the event that stock is exhausted before your order is processed, CCTV Tradie reserves the right to cancel your order and issue a full refund or contact you to discuss available alternatives.

FREE SHIPPING ON ORDERS OVER $500 AUSTRALIA WIDE, except for large and heavy items such as cabinets, racks, Cable reels, and bollards, etc.

All orders are delivered using the Australia Post shipping method and this is the most efficient method of delivery.

A flat rate of $12 applies to all orders under $500, excluding heavy and large items, which will incur a specific shipping cost displayed at checkout.

Delivery typically takes 3-5 business days all over Australia, including Tasmania.

New Zealand: 10-15 business days.

Processing Times

We process orders from Monday to Friday, ensuring they are shipped within 24 hours of placement, excluding weekends and public holidays.

Tracking Your Order

Once your order is packed and dispatched from our warehouse, you will receive an email with a tracking number. This tracking number can be used to monitor your parcel's progress.

For your convenience, if you are not home at the time of delivery, the delivery driver will leave your parcel in a secure place if deemed safe. If it is not safe to leave the parcel, or if the parcel is too large, a card will be left with instructions on how to retrieve your parcel from the local depot.

Warranty period is given in the product description.

CCTV Tradie’s Products come with guarantees that cannot be excluded under the Australian Consumer Law. You are entitled to a replacement or refund for a major failure of the Product and compensation for any other reasonably foreseeable loss or damage. You are also entitled to have the Products repaired or replaced if the Products fail to be of acceptable quality and the failure does not amount to a major failure.

Return and refund

Return form

Quick Return Guide

✅ Change of mind returns: Accepted within 7 days of receiving your order.
✅ Products must be unused, uninstalled, and returned in their original packaging with all accessories.
✅ A completed Return Form must be included with every return.
✅ 7–30 Days: Approved change-of-mind returns are eligible for store credit only. A $30 restocking fee applies, depending on the value of the returned item.
❌ Used, installed, or damaged products are not eligible for return unless covered under warranty or Australian Consumer Law.
❌ Hard drives can only be returned if they have a confirmed major defect or failure.
🚚 Customers are responsible for return shipping costs unless the item has a major fault covered by Australian Consumer Law.
🔍 All returned items are inspected before any refund, replacement, or store credit is approved.

Read our full Return & Refund Policy:
https://cctvimporters.com.au/policies/refund-policy

Uncompromising Storage with a WD Purple Surveillance Hard Drive

WD Purple™ drives are engineered specifically for surveillance to help withstand the elevated heat fluctuations and equipment vibrations within NVR environments. An average desktop drive is built to run for only short intervals, not the harsh 24/7 always-on environment of a high-definition surveillance system. With WD Purple, you get reliable, surveillance-class storage that’s tested for compatibility in a wide range of security systems, and some of our latest models (WD22PURZ, WD42PURZ, and WD63PURZ) have improved power efficiency. Exclusive AllFrame™ technology helps reduce frame loss and improve overall video playback

Industry-Leading Storage. Surveillance You Can Trust.

Western Digital is a worldwide leader in the hard drive industry. With WD Purple™ surveillance storage, you have a drive engineered for high temperature, always-on surveillance systems so you can rely on quality video playback when you need it most. Whether you’re protecting loved ones or monitoring your business, WD Purple™ offers performance you can trust.

Western Digital's Exclusive AllFrame™ Technology

All WD Purple™ drives are equipped with AllFrame™ technology, which improves ATA streaming to help reduce frame loss and improve overall video playback, within a multitude of security video solutions.

Enhanced Workload Ratings

WD Purple™ drives feature a workload rating of up to 180TB/year2- up to three times that of desktop drives - to handle the unique demands of mainstream video surveillance DVR and NVR systems.

Multiple Cameras, Multiple Streams

Modern recorders now support multiple video streams per camera. WD Purple™ drives support up to 64 single-stream HD cameras (6TB1and above), and can also support many of the latest cameras that transmit multiple streams to enable basic AI functionality. With so many options, you have the flexibility to upgrade or expand your security applications in the future.

Designed for Today's and Tomorrow's Surveillance Solutions

With an MTBF of up to 1 million hours3, WD Purple™ drives are engineered for mainstream surveillance DVRs and NVRs that operate 24/7. With tarnish-resistant components3and support for more than eight bays4, WD Purple drives deliver reliable operation even in harsh environments.

Wide Compatibility. Seamless Integration.

WD Purple™ hard drives are built with compatibility in mind, so you can quickly and seamlessly add capacity to your surveillance system. With a wide range of industry-leading enclosures and chipsets supported, you’re sure to find the DVR or NVR configuration that’s right for you.

Proactive Storage Management with WDDA

Western Digital Device Analytics™ (WDDA) provides a wealth of storage device parametric operational and diagnostic data to the system; algorithms interpret the data and direct the system to alert system administrators of specific recommended actions to address potential issues. WDDA is intended to empower OEMs, system integrators, and IT professionals to better monitor and proactively manage supported storage devices to maintain optimal operation.

Three-Year Limited Warranty

As an industry-leading hard drive manufacturer, Western Digital stands behind their surveillance storage solutions with a 3-year limited warranty included with every WD Purple™ drive.

Official Product Overview

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rexanator619

2 weeks ago

Neel and Panduka are friendly, helpful and knowledgeable. Fair prices and good range of products. Happy with my TP-Link VIGI camera system and PSS UPS battery.

Vishaal Patel

2 months ago

Very good service. Item arrived as described, trusted them with $5k of gear shipped to New Zealand. They did not disappoint. Thank you

Lisa M